Track Impact
Overview
Monitor the impact of your reward strategy.
Gocertify gives you powerful insights into how your rewards are performing site-wide, helping you understand campaign effectiveness, shopper behavior, and identify opportunities for optimisation. You can view these insights in your self-serve reporting dashboard.
Implementing Tracking
To gain a full picture of your shoppers you will need to implement tracking at two key stages of the shopper journey:
- Post-verification to understand who’s visiting your site
- Post-conversion to understand who’s purchasing from you