Overview
Start building loyal communities with targeted, gated offers.
DataCapture is a core feature of gocertify that allows you to collect valuable data from shoppers in exchange for rewards. With over 80% of shoppers willing to exchange data in return for promotions and this data is a powerful asset for your brand - enabling you to:
- Retarget shoppers who have already visited your site
- Personalise the shopping experience for your shoppers
- Optimise your marketing spend
DataCapture adds an additional step to the reward flow where you can collect data from shoppers
DataCapture is enabled at the brand level with the ability to apply DataCapture to all campaigns or just closed group/open campaigns. To go live we will need your Privacy Policy and Terms and Conditions links which should outline how shopper data is used within marketing. Once switched on shoppers will experience an additional step in the reward flow where they can opt-in to share their data in return for rewards. This screen will appear after login but before verification.
To learn more about how gocertify keeps your sensitve data safe please review our GDPR documentation, privacy policy and T&Cs.